We all know that digital communication is essential to sharing the Gospel message of Jesus Christ in the digital age. But is digital communication a better option than print for diocesan evangelization? Certainly, email, websites, social media, and even traditional media can be cost-effective and useful in reaching the people of God where they are — on cell phones, tablets, laptops and through TV and radio.
FAITH Catholic once again is proud to be a major sponsor for the Catholic Media Conference, held this year in St. Peterburg, FL, June 18-21. President and CEO Patrick O'Brien, along with Cynthia Vandecar, director of production and customer service, are on hand to greet attendees and share FAITH's myriad services, from custom publishing and digital solutions to integrated marketing and custom parish products.
The most recent issue of Content Evangelist, the magazine for Catholic communicators and leaders, recently was delivered to more than 2,000 readers. The special issue includes a comprehensive report on the nationwide response to the abuse crisis, with a full breakdown of diocesan communications and how they are meeting the five recommendations of the USCCB's National Review Board. Also in this issue: interviews with Bishop Lawrence T. Persico and Dcn.
Content Evangelist 100% Reach Club
Content Evangelist congratulates these diocesan publications with circulations estimated to reach into all registered Catholic homes:
ARCHBISHOP JOSE GOMEZ OF THE ARCHDIOCESE OF LOS ANGELES RANKS #1 FOR MOST U.S. DIOCESAN FACEBOOK FOLLOWERS
THE CONTENT EVANGELIST TOP-RANKED DIOCESAN TWITTER PRESENCE GOES TO THE ARCHDIOCESE OF ANCHORAGE.
With 5,026 Twitter followers, the Archdiocese of Anchorage reaches an equivalent of 22.2% of its 22,626 Catholic population. Comparatively, with 239,642 total Twitter followers, the Archdiocese of New York has the most number of Twitter followers by a huge margin. But it reaches only about 9% of its 2.6 million population, ranking 15th overall.
Print is the Clear Winner
Content Evangelist's 2017 research proves that print is still, far and away, the most effective platform for dioceses to reach the people of God. While digital media are growing and can be effective in communicating with the small number of Catholics who use them, publishing and mailing a print publication to every registered household is the only way to assure that every Catholic family in a diocese receives some regular Catholic content in the home.
Bishop Botean launches a new publication, Unirea Canton magazine, for the Eparchy of St. George in Canton, OH.